Tech in the 603, The Granite State Hacker

My Favorite “Non-Apps” for Windows Phone 7

There’s a lot of cool stuff built in the current Windows Phone 7… stuff that competing phones need to download an App for.  These are features of the Windows Phone operating system that are built-in.  You could call it “An App for That”, but it’s not something a Windows Phone user needs to spend time to find, download, and install.   (There’s something to be said that you get your choice from dozens of them on iOS and Droid.  I wonder how much time iPhone users spend figuring out which ones work well for them and which ones don’t…?)  

People Hub is one of the best.  It’s so well integrated and natural that it’s easy to take for granted. (the fact that all your contacts from all your social media hubs and work contact lists are integrated by default, and you can group and manage communications among groups very easily… hard imagine not having that.)

Some of my favorite lesser known “Non-Apps” in Windows Phone involve the built in search functionality.  Hitting the handy magnifying glass that’s an identifying feature of every Windows Phone out there brings you to Bing Search.  While I’ve been an admittedly slow adopter for Bing, the features in Windows Phone’s Bing Search are awesome.  

Visual Search just rocks.  Tapping the icon that looks like an eye from the search page fires up the device’s camera.  Simply point the camera in the direction of nearly *any* common, standardized barcode or QR code.   As soon as the phone “sees” the code, it will highlight it and immediately try to identify it. 

At Trader Joes, and want to know a bit more about their uncrystalized candied ginger?  Scan the UPC code.  It will remind you that the small package contains about 8 servings, [so don’t eat it all at once!]  🙂   Chances are just about anything you find at any store will have a barcode, QR code, or even an MS Tag associated with it.  

My favorite use for Tags, by the way, is printing Tags associated with your virtual Card on the back of classic Business Cards…  scan the Tag, and all the info on the card can be imported into your phone!  I never give out my card unless it’s Tagged. 

Tags can get really fancy, by the way… sometimes they’re almost hidden, and, especially out of context, it might take a moment for a human to recognize (but your phone will pick it out instantly!).  There’s a very creative cottage industry popping up around the art of Tagging things.  Exemplified by this Angry Birds Tag by Extreme2D.com. (Facebook) (and visit their site for an array of other very creative Tags!)

Visual Search does a whole slew of other awesome stuff too..  visual text identification (and TRANSLATION to foreign languages!)

Another favorite Windows Phone “Non-App” is Audio Search.  Let’s just say this is how I discover most of the music I download.  Ever out & about and hear a song that you are really taken by, but have no idea who it is?   Simply hit the music note icon in search, and let the phone listen for a moment. 

I heard the 2011 remaster of Pink Floyd’s The Wall, doing cuts I’d never heard before on someone’s radio not too long ago.  It was such a fresh cut that I didn’t even believe it was actually Pink Floyd’s recording of their own song.   Upon hitting it on Audio Search, I found the tune, and the album, and immediately downloaded the whole thing!   Awesome stuff!

So this doesn’t even really scratch the surface of the stuff that you don’t need an App for with Windows Phone.   It’s like that old spaghetti sauce commercial…  “It’s in there!”

What are your favorite built in (#NonApp) Windows Phone features?

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Tech in the 603, The Granite State Hacker

Windows Phone… who knew, right?

There is something interesting happening with Windows Phone 7… (a story outside Windows 8, Metro & Silverlight 4).  There’s a chance that the stars could align in an old, somewhat familiar pattern.

I’m thinking about the PC market back in the day (for me, that’s late 80’s early 90’s).  There were three niches in the personal computer business.  The most memorable stars were Apple, IBM, and Commodore.   Apple was the early front runner with high-end consumer technology that dazzled with an artsy focus (if you could afford it).  To try to coax the lower end of the market, they gave away machines to every school that would take them, making them the defacto for education, too.  Commodore (and a few others like them) had a developer and gaming niche…  if you were a lower budget programmer/hobbyist/gamer (as I was), you probably had one of these and half-convinced yourself it was better than an Apple machine.  

The rest of the world wanted a computer, too, but didn’t want the price point of the Apples or the technical overhead of the Commodore class of machines.   That’s where IBM came in, with an affordable machine that wasn’t necessarily the flat out best of anything on the market, but the overall value made it accessible to a broad range of people.  IBM… PC… who knew, right? 

History shows that IBM’s (or, more appropriately, Microsoft’s) strategy won out, with the social forces of the now ubiquitous Windows pc’s swallowing the hobbyist market almost whole, eating most of the Apple pie, and sharing the gaming market somewhat grudgingly with consoles. 

The social force in effect was the desire to make something that worked for the non-technical consumers who weren’t so attracted to the high-end market…  since consumers found commonality in the accessible/value platform, eventually that platform swallowed up the niches.  What hobbyist wants to write software that they can’t share with anyone (short of installing Linux on their mom’s computer)?  What technologist wants to have a separate system for gaming and another for everything else (setting consoles aside)?  In a way, the IBM / Microsoft platform became the “lowest common denominator”… but the important emphasis being on the word common.

Fast forward to the mobile phone market of about a year ago.   My wife picked up a Droid based phone on a deal.  She’s not exactly unhappy with it.  It works, but she doesn’t quite trust it after she had some technical issues she wasn’t prepared to deal with.  Droid based phones seem to appeal to a lot of the guys at work, who don’t mind tinkering with the things.  The Droid reminds me of the “Commodore” of smart phones.

Even more recently, my wife was helping her mother pick out a new phone.  Seeing that the iPhone was a popular choice, they looked at it, but it was a huge step up in cost and it seemed overwhelming to my mother-in-law.  Given that her old phone was a relatively basic mobile phone, she didn’t see the need to spend a ton of money only to buy a phone she felt was more than she needed.   My wife, thinking back to my Windows Phone, realized she really likes its clean, simple-looking style and ease of use.  Since the price point was way better than the iPhones, too, the Windows Phone won out.

(I remember posting a light-hearted lament on Facebook at the time, that maybe I should consider switching phones, because…. how can you see technology which the grandmother of your children uses as the basis of an interesting, relevant, and marketable skill set (and career)? (I really was just kidding! (I still have bruises from several grandmothers over these remarks.)) 🙂  

After a brief break-in period with her new Windows Phone, my mother in law fell in love with it.  She doesn’t have to struggle to figure her phone out, anymore.  She just uses it.   She takes advantage of features she never thought she’d use, because the features are arranged so nicely that they work together.

Interestingly, this opens up technology for me, too, because now I can share the product of my technical interests with her. She was one of the first beta testers of Jimmy Sudoku, my hobby project.

I’ve come to see that Windows Phone is the IBM PC of the modern mobile phone market.  It’s poised to become the common denominator of mobile phones.  It’s less expensive , easy to use, less overwhelming / more accessible to more people, even to those without a technical degree.  (Check out that new Nokia Lumia 900?)  Still, for us geeks, it’s got readily available (free) development tools using fun and marketable skills and a reasonably open app marketplace.  Perhaps Microsoft should review IBM’s old PC marketing strategy before they overlook the opportunity they seem to have set themselves up for.

Like the frying pan in the Disney movie “Tangled”…  Practical, available, affordable, easy to use, and good for more than the obvious stuff…  who knew, right?